Thursday, December 26, 2019

The Real Estate Agent Tony And Stephanie - 1316 Words

Tony and Stephanie, who have a seven year old daughter, are in the same family small group with us for the last few years. Tony, who worked as a driver for the elders in a non-profit organization for last two years, has just passed the realtor license exam and is switching to be a real estate agent. His wife, Stephanie, used to be a graphic designer and has been laid off last year, actually started to study real estate business with Tony at the same time and first past the real estate salesperson exam to become an agent half year ago. However, because of the lack of experience and just start-up, she does not have sales and the income is shallow. Tony, who always complains about the low salary from his work in the non-profit organization, is now working in a part time car service job and also as a part time real-estate agent in an agency. Thus, the income is unstable as well. In a prayer meeting in the small group setting few months ago, Stephanie has shared her feelings with tears with my wife Catherine. She talked about Tony, who recently could not sleep well has yelled and blamed at her and the daughter frequently with anger and abusive manner. Most of the reasons were silly and really not significant. His verbal and mental abuse on Stephanie and the daughter are seriously affecting their emotion and daily routine. According to Stephanie, there is no violence involved so far, however, the emotional abuse caused both of her and the daughter serious distress. It drew ourShow MoreRelatedHistory Of Ray White : History Essay1801 Words   |  8 PagesHISTORY OF RAY WHITE: Ray White, which denotes the name of a person, his values and his success. The name Ray white has now become an alternative to the phrase ‘’real estate’’. All built from the beginnings of one man. It all started in 1902 with one real estate office in Crows Nest, Queensland. Ray was clearly an innovative marketer. When he was young he opened the doors, determined to engage in any business where he could bring value to the community. He was the first person who opened weeklyRead MoreThe Walt Disney Company and Disney Management25371 Words   |  102 Pagesmanagement took steps to rectify immediate problems in 1992 by cutting rates at two hotels up to 25 percent, introducing some cheaper meals at restaurants, and launching a Paris ad blitz that proclaimed â€Å"California is only 20 miles from Paris.† A Real Estate Dream Come True The Paris location was chosen over 200 other potential sites stretching from Portugal through Spain, France, Italy, and into Greece. Spain thought it had the strongest bid based on its yearlong, temperate, and sunny MediterraneanRead MoreStrategic Management and Information Systems19841 Words   |  80 Pagesfocuses on costs and does not provide a good customer experience. But if the new US Airways is able to provide customer value and service along with low costs, it could become a highly sought-after brand. Sources: Stephanie Overby, â€Å"How to Save an Airline,† CIO Magazine, February 15, 2006; Tony Kontzer, â€Å"Merger on the Fly,† Information Week, February 27, 2005; and U.S. Airways, â€Å"U.S. Airways 10-K Report for the year ending December 31, 2005,† filed March 15, 2006. he experience of US Airways illustratesRead MoreManaging Information Technology (7th Edition)239873 Words   |  960 PagesGregg’s Appliances, Inc.: Deciding on a New Information Technology Platform CASE STUDY I-7 Midsouth Chamber of Commerce (B): Cleaning Up an Information Systems Debacle CASE STUDY II-1 Vendor-Managed Inventory at NIBCO CASE STUDY II-2 Real-Time Business Intelligence at Continental Airlines CASE STUDY II-3 Norfolk Southern Railway: The Business Intelligence Journey CASE STUDY II-4 Mining Data to Increase State Tax Revenues in California CASE STUDY II-5 The Cliptomaniaâ„ ¢Read MoreMarketing and E-commerce Business65852 Words   |  264 PagesClick, Buy Insight on Business: Are the Very Rich Different From You and Me? Insight on Technology: The Long Tail: Big Hits and Big Misses Insight on Society: Every Move You Take, Every Click You Make, We’ll Be Tracking You Case Study: Instant Ads: Real-Time Marketing on Exchanges continued on back inside cover E -commerce business. technology. society. T e n T H e d i t i o n Kenneth C. Laudon Carol Guercio Traver New York University Azimuth Interactive, Inc.

Wednesday, December 18, 2019

Compare and Contrast Minority and Majority Influence

As social beings, with each one of us connected to a whole network of other humans and their associated beliefs, opinions and traits practically every conscious second of the day, it is inevitable that we will be subject to external influences. These influences come in all shapes and forms from a whole multitude of sources, occurring both consciously and unconsciously, instantaneously or over a prolonged period of time, with the potential effect of these influences ranging from the immaterial to the life-changing. While our susceptibility to influence from the connected world around us can be hard to measure given our constant exposure to several different influences, social psychologists have been able to study the world of influence†¦show more content†¦One may find this interesting as it demonstrates the unconscious influence we are all subject to throughout life by the other members of our cultural group. Another factor that would make people more susceptible to group in fluence is the size of the group. While one may naturally think this seems obvious, with the more members in a group the more likely one is to be influenced, investigations have identified that a group of 3-5 is the ideal number for influence to occur. A group size of less than 3 people sees conformity significantly reduced (Bond, 2005), while there appears to be little difference in the effect of the size of the group once the group has reached a size of 5. One may challenge this, as it would seem to contradict slightly the phenomenon of de-individualisation which can see individuals doing things they would never dream of doing if acting independently, though as a result of the big group setting in which the individual finds themself, they lose their sense of individual identity and act in line with the crowd. One would expect this to occur much more readily when in a crowd of 20,000, as opposed to a group of 5. Above and beyond one’s cultural tendencies and the size of the group, there areShow MoreRelatedThe Conflict Perspective Views Society Less as a Cohesive System and More as an Arena of Conflict and Power Struggles. Compare and Contrast the Main Tenets of the Functionalist and Conflict Perspectives.1319 Words   |  6 PagesCOURSE: INTRODUCTION TO SOCIOLOGY TOPIC: The conflict perspective views society less as a cohesive system and more as an arena of conflict and power struggles. Compare and contrast the main tenets of the functionalist and conflict perspectives. ANSWER: SECTION A Functionalists view society as a system of Social structures or subsystems working interdependently. In order for society to function, all parts of the whole must have a general consensus. Similarly, conflict theorists operate onRead MoreAnalysis Of Mama s Here Now 1536 Words   |  7 Pagesof this show realize the influence they have and use it to identify many different social issues. The show How to Get Away with Murder includes characters of various ethnicities, backgrounds, and sexual orientations. Not only does the show make an attempt at diversity, though, it goes a step beyond that. The characters that are introduced and the backgrounds that are explored in this episode give the show depth. In many shows there is what is referred to as a â€Å"token minority.† An example of this canRead MoreLarge Salaries of Pro Athletes Negative Effects on Athletes and Sports1574 Words   |  7 Pageseffect or not. This paper will aim to show how the contracts of athletes have changed significantly over time. It will also show how the pro athlete affect the sport of college in different aspects and if that helps or hurt the college athletics or influences it in a way to help the athletes. Then we will focus on how the salaries affect the players themselves. We take a look at today’s professional athlete and wonder what it be like to live like that. Even though the professional athlete is few inRead MoreImportant Points Of Racial Representation From Review Of Literature926 Words   |  4 Pagesdominate over minorities when they appear on screen- Minorities shadow behind White culture †¢ When shown on TV, people of color are in the background and are shown in stereotypical characters †¢ Whites viewed as ideal audiences, hence television shows with Whites as main leads †¢ African American celebrities are athletes that appear in only sporting advertisement †¢ Television and advertisements seem to ignore or â€Å"deflect† racial issues †¢ Even in children, White’s dominate over minority races and participateRead MoreSocioeconomic Status Of Black Families1601 Words   |  7 PagesIn the United States alone, minorities have struggled for centuries to earn the basic rights and opportunities as others. African Americans have always worked harder and been treated maliciously just because of the color of their skin. There have been numerous movements, peaceful protests, and brutal battles by black leaders against whites for equality, justice, and a fair chance at a better life. It is safe to say that in the past, blacks were not allowed to progress or have a mind of their ownRead MoreQuality And Safety Improvement Initiatives Influences The Health Care System769 Words   |  4 PagesThe requirement for quality and safety improvement initiatives influences the health care system. Quality health care is health services for individuals and populations that increase the likelihood of desired health outcomes and are consistent with current professional knowledge (Hughes, 2008). According to the Institute of Medicine (IOM) report, To Err Is Human, the majority of medical errors result from faulty systems and processes, not individuals (Hughes, 2008). However, due to processes thatRead MoreThe Effects Of Globalization On Multilingualism And I Propose Doing Multiple Case Studies1524 Words   |  7 Pagescost for many people not born in English-speaking countries. Despite its shortcomings, globalization has provided different languages, and minority dialects, meaningful spaces in which they can develop their own worth. There are still important studies to be done into the effect of globalization on multilingualism and I propose doing multiple case studies to compare the progression of language in countries around the world. To start, it is important to looked at how that progression changed to beginRead MoreIssues of Citizenship of Indigenous Populations in Republican Rome1601 Words   |  6 PagesTable of Contents Introduction 2 Indigenous populations in Republican Rome (ca. 500 BCE 31 BCE) 3 Citizenship in colonial era 4 IV Comparison and Contrast 5 Conclusion 7 References 8 Introduction The issues citizenship of indigenous populations in the Roman Republic and during the colonial era in Europe provides comprehensive information regarding how the indigenous populations were treated by Europeans. The right to get justice and to self-determine their politico-social life is the mainRead MoreJean M. Twenge s Generation Me964 Words   |  4 PagesJean M. Twenge was born in 1971, in United State of America and She lives in San Diego, California. Jean M. Twenge, Ph.D., is a professor of Psychology and The majority of Twenge s psychological research focuses on how culture shapes each generation s personality, attitudes, and behavior. Jean M. Twenge, her first book Generation Me, concludes with ways this generation and their elders can understand each other and work to overcome generational obstacles.Twenge gives, awareness the Boomers thoseRead MoreComparing Pluralist and Ruling Elite Accounts of Political Power in the U.K. and U.S.1336 Words   |  6 Pagescontroversial theories about those, among which, pluralist and ruling elite are the two fundamentally outstanding theories that both have echoing practical influences in the modern world of politics nowadays. In this essay, I shall try to attempt to briefly explain the two theories, going further on from this, to mainly compare and contrast these theories, especially taking into account the political power in the UK and US where modern democratic societies are claimed to exist and

Tuesday, December 10, 2019

apple computers Essay Example For Students

apple computers Essay The Evolution of Apple Computer Lets take a trip back in time and review the evolution of a computer company. Its not IBM or Microsoft. This company is Apple Computers, Incorporated. In the year 1976, before most people even thought about buying a computer for their homes. Back then the computer community added up to a few brainy hobbyist. So when Steve Wozniak and Steve Jobs sold a van and two programmable calculators for thirteen hundred dollars and started Apple Computers, Inc., in Jobs garage, the reach for success seemed far. But these two young business men, Wozniak 26 years old and Jobs 21 years old, had a vision. Computers arent for nerds anymore, they announced. Computers are going to be the bicycle of the mind. Low cost computers for everyone.From the first day on the founders of Apple kept their vision intact, and they spoke it at every turn. They only hired people into the company that had the same visions as they did. In early 1976 Wozniak and Jobs finish work on a preassembled computer circuit board. It has no Product keyboard, case, sound or graphics. They call it the Apple I. They form the Apple Computer Company on April Fools Day and sold the Apple I board for $666.66 at the Home brew Computer Club in Palo Alto, California. In 1977 the Apple II is available to the general public. Fully assembled and pretested, it includes 4K of standard memory, and comes equipped with two game paddles and a demo cassette. The price is $1,298. Customers use their own TV set as a monitor and store programs on audio cassette recorders. Compare this price with computers today. The price about the same, but the computer has changed tremendously. In 1979 Apple II+ is introduced, available with 48K of memory and a new auto-start ROM for easier startup and screen editing for $1,195. Apple II Pascal is also released. In 1980 Apple FORTRAN introduced and proves to be a catalyst for high-level technical and educational applications. Apple III announced at the National Computer Conference. It has a new operating system, a built-in disk controller and four peripheral slots priced at $3,495, the Apple III is the most advanced system in the companys history. Product In 1981 Accessory Products Division formed to handle production of printers, modems and other peripherals. The Apple Language Card is introduced. It allows Apple II users to run programs in either Pascal, FORTRAN or Pilot. The IEEE-488 interface card is announced and allows Apple II computers to be linked to over 1,400 scientific and technical instruments. International Business Machines came on the PC scene in August of 1981 with the IBM Personal Computer. Apple greets its new competitor with a full-page ad in the Wall Street Journal with a headline that reads, Welcome IBM. Seriously. Apples first mass storage system was also introduced th is year, the 5MB ProFile hard disk, priced at $3,499. In November of 1983 AppleWorks, an integrated package containing word processing, spreadsheet, and database applications all in one, is introduced and will soon become the worlds best selling software. In February of 1985 Jobs and Wozniak receive National Technology Medal from President Reagan at the White House. The ImageWriter II, HD-20 hard disk and Apple Personal Modem were also introduced this year. In January of 1987 Apple introduced a new desktop communications products including the AppleShare file server software and AppleTalk PC Card. They are priced at $799 and $399. Also introduced in 1987 is the AppleFax Modem, priced at $699. Now you get a fax modem with the purchase of an Apple computer. .ue963cb5643499b8b7df7b09948909705 , .ue963cb5643499b8b7df7b09948909705 .postImageUrl , .ue963cb5643499b8b7df7b09948909705 .centered-text-area { min-height: 80px; position: relative; } .ue963cb5643499b8b7df7b09948909705 , .ue963cb5643499b8b7df7b09948909705:hover , .ue963cb5643499b8b7df7b09948909705:visited , .ue963cb5643499b8b7df7b09948909705:active { border:0!important; } .ue963cb5643499b8b7df7b09948909705 .clearfix:after { content: ""; display: table; clear: both; } .ue963cb5643499b8b7df7b09948909705 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ue963cb5643499b8b7df7b09948909705:active , .ue963cb5643499b8b7df7b09948909705:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ue963cb5643499b8b7df7b09948909705 .centered-text-area { width: 100%; position: relative ; } .ue963cb5643499b8b7df7b09948909705 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ue963cb5643499b8b7df7b09948909705 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ue963cb5643499b8b7df7b09948909705 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ue963cb5643499b8b7df7b09948909705:hover .ctaButton { background-color: #34495E!important; } .ue963cb5643499b8b7df7b09948909705 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ue963cb5643499b8b7df7b09948909705 .ue963cb5643499b8b7df7b09948909705-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ue963cb5643499b8b7df7b09948909705:after { content: ""; display: block; clear: both; } READ: Important social issues EssayIn February of 1988 Apple introduces AppleCD SC, an optical storage device that gives access to huge amounts of information. Priced at $1,199, a single CD-ROM disc can store up to 270,000 pages of typewritten information. Also in 1988 Apple files suit against Microsoft and Hewlett-Packard to protect its Macintosh audio visual display. The lawsuit is seen as having industry wide implications regarding copyright laws. In late 1988 Apple introduces the Macintosh IIx computer, priced at $7,769. It is the first Macintosh II computer to use Motorolas 68030 microprocessor and 68882 math co-processor. It is also the first Macintosh to incorporate FDHD, Floppy

Tuesday, December 3, 2019

The Tempest Is A Play About The Power And Dangers Essay Example For Students

The Tempest Is A Play About The Power And Dangers Essay Of Creativity. DiscuThe Tempest is a play about the power and dangers of creativity. Discuss. From beginning to end the play-write gives prominence to the problems of dominion, freedom, political failure and of repetition.Like Russ Mc Donald I also believe that Shakespeare devoted his last comedy largely to the exploration of the shapes and effects that possession and the search for power can have on persons. The Tempests central character, Prospero, is also crucial to this interpretation. His unique magical gifts give him undefeatable power to wreak vengeance on his enemies. It is a position fraught with dangers both for him and for others. But he is not the only veichel. Entwined with this wizards inventive qualities are questions over what can only be called, by a modern reader as the theme of colonialism in the play which pervades the minds of all the civilised Italians; Caliban and Miranda are the two primary victims of this patriarchal society. One must also make a note of the motif of usurpation in the play and recognise its interesting implications. We will write a custom essay on The Tempest Is A Play About The Power And Dangers specifically for you for only $16.38 $13.9/page Order now Shakespeare initiates a mood of danger and imagination from the off, as the play begins with the great tempest which threatens to bring the sailors to their doom. The tempest we also find out was the intention of Prospero rather than the will of nature thus immediately establishing Prospero as a character with unusual powers but with severe possibilities, this is highlighted by the juxtaposition of the pleading Miranda who says.. This is not the only time in the play where she plays this role, when Ferdinand falls in love with Miranda Prospero treats him harshly and Mirandas leaps to his defence while telling Ferdinand .. Her we see the danger that Properos magic combined with his nature can prove too much for some. But there is more danger ahead as we shall see. The tempest also highlights Properos dual role in the action, both as man and as God. God called the tempest as they believe the other strange events that befall them later such as .. But to the inhabitants of the island (Miranda, Arial, and Caliban) is an ordinary man. Prospero uses this position to great effect i.e. to regain his dukedom, which was usurped by the travellers long ago. Words/ Pages : 374 / 24

Wednesday, November 27, 2019

Macbeth As A Machiavellian Man Essays - Characters In Macbeth

Macbeth As A Machiavellian Man Essays - Characters In Macbeth Macbeth As A Machiavellian Man Macbeth was a Machiavellian man. He committed many devilish crimes and he bribed men to do his murderous schemes. He used the power he had against other men to get what he wanted. Macbeth wanted to rule Scotland and when he was in command, if he was worried about someone or something, he made sure everything was taken care of to keep his mind at rest. He had regrets when he killed Duncan, but none of his sins evaded his mind, and he remained happy during the time he reigned as king. The only thing that he absolutely feared was Macduff and his own death. Macbeth used two men to accomplish his sin of killing Banquo and Fleance. Macbeth wanted Banquo and Fleance dead because Macbeth did not want any of Banquos descendants to acquire his position after he died. To turn the men against Banquo, Macbeth said that it was all Banquos fault that they were poor and did not have anything else to live for. That it was he in the times past, which held you/ So under fortune. (3.1.117-118) Macbeth keeps telling them how mean, selfish and heartless Banquo was. He made the men believe that Banquo was their rival. Both of you/ Know Banquo was your enemy. (3.1.131-132) Macbeth asks the men if they forgive Banquo for what he has done, to test their loyalty towards Banquo. To pray for this good man and for his issue,/ Whose heavy hand hath bowed you to the grave. (3.1.99-100) Macbeth can divert the mind of a person with his performance. Macbeth wanted to rule Scotland and if anything got in his way, he was sure to get rid of it, no matter what it took. When Duncan was king, Macbeth killed him to acquire his reign. When Banquo suspected Macbeth of killing the king, Macbeth was worried that Banquo might find who really killed Duncan. Macbeth hired two men to kill Banquo. Macbeth also killed the family of Macduff because Macbeth was scared of him. The castle Macduff I will surprise/ Seize upon Fife, give to th edge o th sword (4.1.171-172) Macduff was his opponent. Macbeth knew Macduff could kill him in an instant. Macbeth had his regrets after he killed King Duncan. When he killed Banquo, his ghost haunted his conscience by making Macbeth regret killing his human form. At the time that Macbeth killed Macduffs family, Macbeth had no regrets what so ever. Macbeth never though twice about the killings, because Macduff was unfaithful to his king. After Macbeth killed Duncan, Macbeth wished he had not murdered him. To know my deed twere best not know myself./ Wake Duncan with thy knocking. (2.3.93-94) Once Macbeth was accustomed with murdering people, he did not have any regrets. There were only two things that really made Macbeth worry and made him scared, those being his own death and Macduff himself. Macbeth was terrified of dying for he wished to be King of Scotland forever. One other reason why he was afraid of his death was that the witches predicted that Banquos descendants would become king, and the line of kings would be long. Macbeth believed that he would live forever he trusted the witches which also told him that he would never be harmed until Birnam Wood climbed Dunsinane Hill and only a person who was not born from a woman could kill him. The reason that Macbeth was afraid of Macduff was because Macbeth knew that he was the real person who killed the king. Also, Macduff was gone to England to get the British army to fight Macbeth. Macbeth was scared of Macduff because he was able and strong enough to kill him and everyone was on the side of Macduff, since no one agreed with Macbeths ways anymore. Finally, Macbeth was very cruel and mean. He was an evil man who could go to any length to be in control. He used men to work, accomplishing his schemes, and was scared of nothing but death and his opponent. He did not have any regrets. Macbeth was very machiavelinious. He had all the characteristics of a Machavellian man. He was undoubtfully the man with the

Saturday, November 23, 2019

The Hunt for Red October essays

The Hunt for Red October essays This book was written as a sequel to Hatchet. At the end of Hatchet Brian was saved from the island that the plane had crashed on. This book acts as if that had never happened. You might call it a 'what if' book. Brian has learned to take care of himself with only his hatchet and his surroundings. Now, winter is coming and he will have to face new obsticals. When the cold begins to near he decides he needs a way to keep the fire going. He worked out a ventilation system in his small hut. After this, he procedes to find a source of clothing to keep his body warm. He uses deer hide. He sews this together with twine from the survival pack he retrieved from the plane. As time goes on he notices the ice will freeze over and fish will no longer be his primary source of food. He manages to build a bow and arrow acurate enough to kill rabbits. Later, he kill a deer to make the clothing I mentioned earlier. After many trial and errors he manages to successfully survive. During the winter he had to overcome a bear who spontaneously raided Brian's camp, the cold, and hunger. One time, in late winter, Brian thought he heard a gun shot. I turned out the water in trees froze and expanded causing the tree to have almost a small explsion. The next time he heard this it was far too warm for the water to freeze and expand. He deccided the next day to travel towards the noise and investigate the sound. When he came to the spot he had anticipated the sound he found tracks that had dog track outlined by two solid lines. He followed these to a small cabin. He was met by a man who simply smiled and welcomed him. Brian later finds out the man and his family knew about him and his whereabouts the whole time. They thought he was a hermit type who insisted on being alone since there wer ...

Thursday, November 21, 2019

Why the Media Coverage of African American Children are less then the Essay

Why the Media Coverage of African American Children are less then the Coverage of Caucasian Children - Essay Example Calvert et.al (14-16) claims that African American children are believed to have been raised by single parents and come from a poor background, but Caucasian children are from the wealthiest society. Additionally, African-Americans have a black race, while Caucasians are white in color, which dominates in America. Such factors lead to more media focus in Caucasian kids than African American children. In this regard, this paper aims at explaining why media focus is more on Caucasian children than children of the minority African-Americans. Media has become one of the most powerful institutional forces in the society. It is responsible for shaping and directing attention cultural values and attitudes. Additionally, most of the aspects in life are impact on the media as well as influenced by the media. The way the media represent a certain social group gives us important clues on its norms, attitudes, and social values towards the particular group. In this case, media focus is more on C aucasian children than African-American. Some of the reasons that explain why media choose to present Caucasian kids and African-Americans in different ways are; to start with the African-Americans are exploited and marginalized (Tolleson et al, 23-25). The society views African-Americans children as inferior because of their color as well as background. Most of their parents struggle to make ends meet in the world economy. To add to this, Caucasian children are over-represented among the advantaged segment of child population, while the other group is disproportionately disadvantaged. As a result, the media focuses more on the group that is over-represented in the society, forgetting about the minority group (Franklin, 32-33). Moreover, the media naturalizes and perpetuates Caucasian kids more naturally superior than Afro-American kids. It tends to reward those who have physical appearance of whites than blacks, with more coverage and exposure on commercial advertisements than Afro -Americans kids who have black appearance. The message it tries to pass to the society is that, black and white color is contradictory and therefore, Africans-Americans kids should try balance their color in order to be accepted in the society (Franklin 32-33). According to, Calvert et.al (14-16) media plays an important role in reconstruction and construction of hegemonic ideologies like racism by naturalizing and creating social realty. For example, it re-presents and re-dramatizes white and black kids within a certain framework of interpretation, which facilitates the passing of messages and preferred ways in both colors. It is argued that Caucasian kids enter the media world in terms of cultural, sports, economic powers and institutional than Afro-American kids. These factors reinforce the color differences through media oppression and subordination of African-Americans kids. The media also fails to cover the achievements of African-Americans focusing on Caucasian children achie vement. They are also under-represented in the society, despite their growth in many areas for the last decades. Niven and Zilber (34-36), claim that African-Americans only receive 10% of media coverage. In case they receive coverage, Afro-Americans are not perceived as the other dominant group but as a stereotype group with reference to something else. To add to this, the Caucasian children dominate the media in most programs and events because of their physical appearance and color attractiveness. For example, in sporting activities they are seen to win in most activities like swimming, tennis diving, and others, thus dominating in most of them. The African-Americans are associated with school-sponsored games while Caucasian childre